Campaigns

What are Campaigns in AutoSend?

Campaigns in AutoSend are one-time or scheduled marketing emails that you send to your contacts, lists, or segments. These are typically newsletters, announcements, or promotional emails designed to engage your audience.

Creating a Campaign in AutoSend

1. Create a New Campaigns from the Campaigns tab.

   
2. Designing the campaign

   

   Create your email using HTML with inline CSS for styling. AutoSend’s email designer supports responsive design, so make sure to write HTML that renders well across different email clients and devices.

   • Write responsive HTML with inline CSS for maximum compatibility.
   • Use variables anywhere in the HTML to personalize content dynamically, for example: {{first_name}}, {{company_name}}, {{email}}, etc.
   • Variables are wrapped in double curly braces and will be replaced with actual values when the email is sent.
   • Keep your HTML clean and well-structured to ensure consistent rendering across email clients.
   • Test your template thoroughly in both desktop and mobile views before deployment.

   Preview and Devices

   The Email Preview on the right reflects changes from the composer in real time. Switch between Desktop and Mobile via the device icons to confirm responsive behavior and visual consistency. Links are disabled in preview to avoid accidental navigation.

3. Email Details

   After designing your email, fill in the campaign details. The mandatory fields are marked with a red asterisk (*).

   

   Field	Mandatory	Description
   Subject *	Yes	The subject line of your email. This is what your recipients will see in their inbox.
   Preview Text	No	The short snippet that appears next to the subject line. (If left blank, AutoSend will automatically display the first few lines of your email.)
   From Sender *	Yes	The sender name and email address your recipients will see.
   Reply To	No	The email address where replies will be sent.
   To *	Yes	Select who will receive the campaign — this can be All Contacts, a specific List, or a Segment.
   Exclude	No	Select lists or segments you’d like to exclude from receiving this campaign.
   Unsubscribe Group *	Yes	Choose the group contacts will be added to when they unsubscribe from this campaign.

4. Sending Details

   Once the campaign details are filled, select when you want to send the campaign.

   • Click Send Now to send the campaign immediately.
   • Or, Schedule for later to pick a specific date and time.
5. Review

   Review all the details of your campaign. Make sure everything is accurate.

   

   Once reviewed, Click on Send Now or Schedule Campaign to send or schedule for later respectively.

   Your campaign will be made live accordingly.

   

Testing your Campaign

You can send a test email to check how your campaign appears across devices.

In the modal, add up to 10 comma separated emails and click Send Test.